As a hypergrowing firm that we’d serve, the answer to many questions and scenarios is to hire a salesperson, to hire many salespeople. To hire sales managers or sales leaders.
Combine this urgent need for salespeople and sales leaders with two other factors and maybe you can understand why you could have challenges with sales hiring success:
- Your internal capability, competencies and skills to deal with sales and salespeople is probably at its lowest. You likely have a culture that is still very technical or engineering focused and you are early in changing this towards being customer and externally-focused. You most likely don’t have experts at sales hiring, you probably aren’t great at sales hiring preparedness, and you probably don’t know enough about the nature of salespeople and what it takes for them to feel connected and perform well.
- The stages that you are in and about to go into (in early growth or in later growth) require a large number of role and structure changes, which makes navigating these early stages of hypergrowth even trickier.